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How to Price Freelance Work in 2026: A Simple Formula That Actually Works

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The pricing mistake almost every freelancer makes Ravi is a logo designer in Pune. A client asked for a logo, and Ravi quoted ₹8,000 — a number he picked because a friend charged it. The project took three weeks, five revision rounds, and about 40 hours of actual work. His effective rate? ₹200 an hour. Less than what he spent on chai and internet that month. Ravi didn't have a talent problem. He had a math problem. This guide gives you a repeatable formula to price freelance work — whether you charge per hour or per project — so you never again discover halfway through a project that you're working for free. In this guide Step 1: Know your real monthly costs Step 2: Know your real billable hours Step 3: Calculate your minimum and sustainable rate Step 4: Choose hourly, project, or value pricing Step 5: Add a buffer and write the scope clearly 5 pricing mistakes that cost freelancers money Checklist: run this before every quote Step 1: Know your real monthly costs Write ...
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